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Electronic Arts has built its own ad server in a renewed push for ad dollars
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Special Projects
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1535
Results for ‘ fair use’
Member Exclusive
CMO Strategies: Retail media continues to mature, as RMNs from the likes of Ulta and Gopuff build on their strengths
April 16, 2025
Member Exclusive
Future of TV Briefing: A Q&A with MSNBC’s Rashida Jones
October 30, 2024
Member Exclusive
Programmatic for sellers: Unit 3 – Understanding how programmatic CTV/OTT is sold
November 21, 2023
Member Exclusive
Future of TV Briefing: How Axios Entertainment is looking to expand its original programming business
April 3, 2024
Modern Newsroom
‘Rates aren’t rising at all’: Freelancers lament stagnated rates amidst inflation
January 12, 2024
Publishing in the Platform Era
How National Geographic is using its contributor network to refresh its social media channels
October 31, 2023
Member Exclusive
Research Briefing: Marketers question Threads’ value, but are publishers cooling on Meta’s Facebook too?
September 7, 2023
Member Exclusive
Media Briefing: Publishers say private programmatic revenue is up – but open is a mixed bag
July 18, 2024
Business of TV
TikTok, Meta, Vevo announce new ad products and planning tools on NewFronts’ final day
May 5, 2023
Member Exclusive
Research Briefing: Marketers face cost of media challenges with site display ads, email’s main barrier is scale
August 17, 2023
Looking Back/Ahead to 2024
How modern media companies are organizing their sales operations
December 28, 2023
Member Exclusive
Publisher strategies: How publishers are optimizing revenue streams
April 9, 2024
The Business of AI
AI Briefing: What the ozone layer might teach us about holes in data
September 25, 2023
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