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Electronic Arts has built its own ad server in a renewed push for ad dollars
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    The Business of AI

    What BuzzFeed’s CEO really means about pivoting the business to be an AI media and tech company

    April 9, 2024
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    Marketing Briefing: Coca-Cola and other major marketers enter ‘test and learn’ phase with generative AI

    March 28, 2023
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    Media Briefing: Why podcast execs are making a play for advertisers’ influencer budgets

    September 12, 2024
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    Media Briefing: Publishers search for new ways to grow (and authenticate) audiences, overheard at the Digiday Publishing Summit

    March 28, 2024
  • Business of TV

    Ad-tech firms and political agencies prepare for another year of spending heavily on CTV

    October 27, 2023
  • Content & Commerce

    What the FTC’s antitrust lawsuit says about Amazon’s advertising business

    September 27, 2023
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    The New York Times expects ad revenue to continue to decline in 2024

    February 8, 2024
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    WTF is sequential liability 

    August 3, 2023
  • Amazon Prime Day 2024 Surprises Publishers
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    Media Briefing: Publishers say Amazon Prime Day sales were up but commerce revenue remains ‘hard to predict’

    August 1, 2024
  • The History of Ad Tech

    A History of Ad Tech Chapter 4: The Privacy Reckoning

    December 22, 2023
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    Future of TV Briefing: Netflix plots next phase in its programmatic ad push

    November 1, 2023
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    Media Buying Briefing: How agencies are holding themselves accountable to DEI initiatives

    March 11, 2024
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    Media Briefing: What to expect at the Digiday Publishing Summit, March 2024 edition

    March 21, 2024
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