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3003 Results for ‘ analytics’

The Business of AI

What Gartner’s 2024 digital ad hype cycle shows about marketing innovation and adoption

August 21, 2024
Digiday @ Cannes

Omnicom creates internal ecosystem to handle commerce media functions as it kicks off its Cannes presence

June 19, 2023
Member Exclusive

Media Briefing: Overheard at the Digiday Publishing Summit, March 2025 referral traffic edition

March 27, 2025
Retail Revolution

Companies seem determined to make everything a retail media network. How did we get here?

July 12, 2024
Digiday Programmatic Marketing Summit

‘Google doesn’t care that it’s terrible’: Brand, agency execs air frustrations with The Trade Desk, Google’s Performance Max, Meta’s Advantage+

May 11, 2026
Digiday @ Cannes

Digiday podcast at Cannes Lions: How to deal with the reaction to ‘woke’ culture

June 20, 2023
Publishing in the Platform Era

Referral traffic from Google Discover increases in 2024 amid the steady decline of referrals from social

December 23, 2024
Member Exclusive

Media Briefing: Publishers see Apple News+ as a stable revenue stream amid ‘volatile’ referral traffic

March 6, 2025
Member Exclusive

Media Buying Briefing: Code and Theory Network does tech unlike other holdco operations

October 7, 2024
The Business of AI

AI Briefing: How Priceline and other e-commerce companies are approaching generative AI

February 19, 2024
Member Exclusive

Media Briefing: Less clicks, more problems: What Google’s AI Mode means for publishers

May 22, 2025
Sponsored

Playbook: The e-commerce marketer’s guide to auditing and refining the martech stack

March 29, 2024
The Business of AI

AI’s black box problem has clients cautious but curious, agency execs say

August 7, 2023

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