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20546 Results for ‘ ads’

Member Exclusive

Media Briefing: Q1 is done and publishers’ ad revenue is doing ‘fine’

April 18, 2024
Navigating Economic Instability

Q1 ad rundown: there’s cautious optimism amid impending changes

April 17, 2024
Digiday @ Advertising Week

Advertising Week Briefing: Some worry the DOJ is ‘fighting yesterday’s war’ in ad tech antitrust case

October 10, 2024
Member Exclusive

Digiday+ Research: Marketers ramp up their TV ad spend, with Amazon holding growth potential

July 10, 2024
The Business of AI

AI Briefing: Why WPP is adding Anthropic’s Claude models to its AI platform

May 27, 2024
Marketing on Platforms

How Snapchat, Meta, Pinterest and Google are eyeing up TikTok ad dollars

May 24, 2024
Life Beyond the Cookie

Google’s third-party cookie saga: theories, hot takes and controversies unveiled

April 26, 2024
Digiday @ Advertising Week

Omnicom Media Group looks for more clarity on the role of AI in the auction process

October 8, 2024
Marketing on Platforms

With advertising in flux, Twitter is outsourcing ad monetization to ad tech

May 30, 2023
Member Exclusive

CMO Strategies: Advertisers weigh success metrics and challenges on ad-supported streaming platforms

May 9, 2024
Publishing in the Platform Era

The Rundown: How Amazon is wooing publishers to bolster its $50 billion ad business

May 21, 2024
Business of TV

Warner Bros. Discovery Sports and CNN International create marketplace for sports and political ad dollars

May 8, 2024
The Creator Economy

Plus Company agencies combine forces on a new influencer marketing model

October 3, 2024

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