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OpenAI’s ChatGPT ads get its first conversion API partner in LiveRamp
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Special Projects
Digiday+ Research
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361
Results for ‘ Pulse’
AI Revenue Generation
Overheard at Prebid Summit: ‘Way too often, there’s a delta between what people do, and what they say they will do’
October 15, 2025
Marketing on Platforms
Why brands are shifting toward ‘less precise, more accurate’ gauges for paid social
February 16, 2026
Marketing on Platforms
While Meta, X step back from publishers, TikTok sees them as an opportunity
June 13, 2024
Brand Safety
Media agencies look to AI to reduce inclusion list toil
November 5, 2025
Brands in Culture
Travel and tourism marketers are ‘keeping a pulse’ on declining visits, and tweaking messaging in a chaotic climate
May 5, 2025
Upfronts
Amazon bets creator video podcasts can be the next TV network – if it can fix measurement
May 15, 2026
AI Revenue Generation
AI is changing how retailers select tech partners
February 11, 2026
Super Bowl
The Athletic invests in live blogs, video to insulate sports coverage from AI scraping
February 9, 2026
Life Beyond the Cookie
Spurred by retail media and CTV spend, CPG brands are quietly leaving the cookie behind
September 8, 2025
Retail Revolution
Walmart.com’s search results put ads front and center — a playbook Amazon pioneered
October 17, 2025
Digiday @ SXSW
As SXSW kicks off, marketers embrace it as an ‘accessible’ conference for content, connection
March 7, 2025
Strategizing for the Future
‘Beginning to be the practical’: GE global CMO Linda Boff on the evolution of AI in marketing
April 17, 2024
Member Exclusive
Ad Tech Briefing: How the experts predict digital ad spend will pan out in 2026
December 16, 2025
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