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Digiday+ Member Exclusives
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SSPs double down on tech fee transparency for 2019The black box model of SSP auctions will attract more attention from buyers in 2019.
January 9, 2019 -
Retail briefing: Amazon sellers battle over the buy boxAmazon sellers have to get down and dirty to win a prized product-page possession: the buy box.
January 8, 2019 -
Digiday Research Data Pack: Marketing for Brands in 2019Digiday surveyed 237 client-side marketers to uncover the latest trends shaping their world, and what they're focused on in 2019.
January 8, 2019 -
Digiday Research: Brands plan to take various marketing functions in-house in 2019A survey of 161 brand marketers by Digiday found that advertisers are almost equally as likely to bring programmatic buying in-house as they are creative work.
January 7, 2019 -
How Vox Media’s Verge Science is growing on YouTubeVox Media has taken advantage of YouTube's community tab to get people to spend more time on its science-centric YouTube channel.
January 7, 2019 -
Three quarters of The Spectator’s 2018 revenue growth came from subscriptionsThe Spectator is getting smarter about how to net new, and retain existing subscribers, by more closely monitoring their reading habits.
January 7, 2019 -
Mixed signals from GDPR regulators spark industry confusionIndustry executives are becoming increasingly worried that data protection authorities are interpreting and enforcing GDPR differently.
January 4, 2019 -
Video Briefing: Netflix is huge, but don’t compare it to the box officeNetflix still gets to grade its own homework and still gets to play by a different set of rules than any of its traditional competitors.
January 3, 2019