Join us Sept. 14-16 in Miami to connect with top publishing leaders
DIGIDAY+ MEMBER EXCLUSIVES
Google avoided (yet another) breakup… now comes the test of the ad tech remedies
Here’s how Google’s GAM might look after the next 30 days, following the closing stages of its marathon antitrust trial.
OpenAI's ads program matures
Media
Google divestiture is dead — and publishers are fine with that
Publishers didn’t get a Google AdX breakup; they got behavioral remedies, promised transparency and a new reminder that Google’s real power lies in controlling demand, not pipes.
Marketers say usage rights are driving up the price to work with creators
Creator pricing’s biggest hurdle are usage rights, which can create confusion and frustration on every side of the negotiation table.
Media Briefing: What to expect at the Digiday Publishing Summit, September 2026 edition
Here’s a sneak peek at the topics that will be discussed onstage during the Digiday Publishing Summit, September 2026 edition.
Marketing
Anthropologie is launching Nike as sneaker shoppers increase nearly 30%
The retailer is planning a full digital campaign to accompany the launch. The first of nine styles launched on Monday, with the rest rolling out by September 21.
Future of Marketing: Brands want creators who can win over humans and machines at once
Why creator briefs are starting to look like a map of AI search queries.
Ace Hardware adds weather-triggered programmatic ads to retail media strategy
Almost one year into its existence, Ace Hardware’s retail media network, RedVest Media, just announced a slate of new features for advertisers as part of an upfront event last week.
Future of TV
Future of TV Briefing: How strong are the fundamentals of the creator economy, really?
This week’s Future of TV Briefing looks at signs that influencer marketing may be on the precipice of an economic correction.
Future of TV Briefing: Which agency team(s) should be responsible for YouTube Shorts?
This week’s Future of TV Briefing looks at how agencies are sorting out which teams take the lead for buying YouTube Shorts ads.
Future of TV Briefing: YouTube Shorts gains ad dollars but needs to crack social budgets
This week’s Future of TV Briefing looks at advertisers’ spending on YouTube Shorts inventory as the platform raises the revenue-sharing threshold for creators.
Media Buying
Media Buying Briefing: Back-to-school brand spending on TikTok rises
Advertisers increased investment on TikTok, YouTube and search during summer months – but the back-to-school period is becoming a longer and more general sales period.
Media agencies build audit tools to prevent AI agents from overcharging
Agencies experimenting with agentic buying methods have run into a new problem – estimating the true cost of their agentic systems.
Why Google’s ad business escaped a breakup
The reasoning behind the latest decision to spare Google a breakup
Annual research reports
Podcasts
Research
Upfronts
Future of TV Briefing: The upfront is overtaking streaming’s programmatic marketplace
This week’s Future of TV Briefing looks at how major TV and streaming ad sellers are seeing upfront deals represent a larger share of their programmatic businesses.
Why Amazon and YouTube pitched operating systems, not just TV inventory at this year’s upfront
Negotiations over identity, infrastructure, AI-driven buying take place as much as programing.
Live session: How the New York Post, Sports Illustrated and Tastemade use first-party data to build sustainable revenue
Traditional media brands are expanding beyond their core audiences to build revenue across new channels — but fragmented audiences, declining CPMs and platform constraints make those efforts complex. Publishers who leverage first-party data are deepening audience understanding and extending that reach across channels, unlocking additional revenue opportunities. On Tuesday, Sept. 22 at 1 p.m. ET, […]
Helmed for the past six years by veteran beauty executive Mary van Praag, 25-year-old mass beauty mainstay Milani Cosmetics is in the midst of meteoric growth. In today’s episode of the Glossy Beauty Podcast, van Praag sits down with host Lexy Lebsack to discuss Milani’s growth engine, including the tactics and retail partnerships she’s betting on to reach $500 million in annual sales in the next three years.
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Member ExclusiveGlossy+ Research: Marketers navigate a changing CTV landscape
Helmed for the past six years by veteran beauty executive Mary van Praag, 25-year-old mass beauty mainstay Milani Cosmetics is in the midst of meteoric growth. In today’s episode of the Glossy Beauty Podcast, van Praag sits down with host Lexy Lebsack to discuss Milani’s growth engine, including the tactics and retail partnerships she’s betting on to reach $500 million in annual sales in the next three years.
As the back-to-school season dies down, Aerie is continuing its hot streak. Meanwhile, American Eagle is still dealing with sales slumps as it works to reposition its denim business.
As the back-to-school season dies down, Aerie is continuing its hot streak. Meanwhile, American Eagle is still dealing with sales slumps as it works to reposition its denim business.