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2212
Results for ‘global creative’
Super Bowl
Here are the cases for and against an $8 million Super Bowl ad
February 7, 2025
Marketing on Platforms
TikTok pushes to attract SMBs and its latest advertising tool might just do the trick
November 15, 2024
Digiday @ Cannes
Cannes Briefing: Investment bankers and private equity firms turn up en masse — ‘Here to hunt’
June 20, 2024
Generative AI
IBM’s global chief design officer on generative AI and creativity
July 7, 2023
Member Exclusive
The state of AI: Where WPP, R/GA, IPG and other marketers stand in 2025
January 8, 2025
Retail Revolution
Instacart emphasizes subscription beyond grocery with Instacart+ marketing push
July 14, 2022
Marketing on Platforms
News publishers are flocking to TikTok as they continue to search for new audiences
January 20, 2023
Gaming & Esports
Evil Geniuses is using its DEI-friendly profile to win business from brand partners like Bud Light, HP and others
October 6, 2022
Evolving Agencies
GroupM’s leadership reorg gets an assist from a McKinsey exec
January 22, 2025
Brands in Culture
Heineken uses hard numbers to foster better representation in social media ads
June 6, 2025
Digiday @ Cannes
Cannes Briefing: As the line between brand and studio blurs, creators hold the pen
June 18, 2025
Member Exclusive
Media Buying Briefing: WPP and Stagwell offer a tale of two outlooks
March 3, 2025
Marketing on Platforms
TikTok insists to advertisers that it’s a full-funnel platform, not just an entertainment app
June 3, 2025
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