-
Dentsu Americas’ new CEO Michael Komasinski: AI could be a differentiator among holdcos
July 17, 2023 • 5 min read -
NP Digital acquires agency REBL House to combine creative and data capabilities
January 31, 2024 • 3 min read -
As TikTok becomes pay-to-play, marketers remain bullish on organic strategy
May 27, 2021 • 4 min read -
Dentsu’s incoming data, tech chief discusses how generative AI could shape the future
March 22, 2024 • 4 min read -
‘Bring on the nasal swabs’: With uptick in vaccinations, marketers hit the road
June 8, 2021 • 6 min read -
Why a sports-first marketing strategy will provide brands with long-term loyalty
November 27, 2023 • 4 min read -
What marketers need to learn from breakthrough brand IP like Barbie, Nike, Super Mario Bros. for 2024
December 21, 2023 • 5 min read -
Holding companies vs. independent agencies: who beat who in 2023?
December 20, 2023 • 5 min read -
Media Buying Briefing: Secondary sports like soccer get into the game for marketers, agencies
August 14, 2023 • 6 min read -
How advertisers are accelerating dynamic creative optimization with AI and new workflows
October 23, 2023 • 4 min read -
How apparel brand Champion is taking its creator efforts global to resonate with Gen Z
September 20, 2023 • 3 min read
1867 Results for ‘global creative’