Join us Dec. 1-3 in New Orleans for the Digiday Programmatic Marketing Summit
Digiday is at SXSW giving you the latest industry news out of the festival at Austin, Texas. More from the series →
Digiday is at SXSW. We’ll profile startups that solve real problems for brands, agencies and publishers; report the scuttlebutt outside the convention hall; and shoot video interviews with digital media leaders. Our coverage is made possible through the sponsorship of Vitrue, the social media management platform.
Foursquare was a breakout success at SXSW back in 2009, but the company’s co-founder Dennis Crowley says the festival is changing. What was once a place for startups to come and hang out with friends and peers has morphed into one that’s all about interacting with brands and agencies. That’s not necessarily a good or a bad thing, he says, it’s just different.
More in Media
AP makes its archive AI-ready to tap the enterprise RAG boom
It’s a strategy that should secure its future as an information data repository for the AI era, and widen its customer base to include more enterprise clients by meeting their AI needs,
Inside Reuters’ agentic AI video experiment
Reuters is experimenting with using an AI agent to speed up its video production process, and hired its first AI TV producer.
Shopify just became the biggest company to launch a Substack newsletter
Shopify is the first company of its kind — an e-commerce platform — to take the plunge into Substack.