for the Digiday Programmatic Marketing Summit, May 6-8 in Palm Springs.
The finalists have been decided for the Digiday Publishing Awards, which honor overall excellence and breakthrough achievement in digital publishing, branded content and advertising technology.
CBS Interactive is a finalist in four categories including Best Use of Social Media by a Publisher for their Axe Hair Beloved campaign and Best Use of Mobile by a Publisher for their CBS.com mobile site. AOL is also well represented, coming in as a finalist in three categories including “Best Advertising Innovation by a Publisher,” “Best Use of a iPad/Tablet by a Publisher” and “Best Branded Content Integration by a Publisher.”
Other finalists in the 17 categories include BuzzFeed, Hearst Digital Media, Cheezeburger and many more. The full list of finalists is available on the Digiday Publishing Awards site. The winners will be announced at the DPA Gala in New York on April 16 following the Digiday Video Upfront conference.
More in Media
Digiday+ Research: Publishers apply AI to streamline tasks and improve audience experience
Publishers increasingly embed AI tools into daily functions, especially streamlining tasks and improving the audience experience.
Ozone’s platform tries to simulate how publisher content appears in AI answers
Ozone’s new simulation platform aims to crack AI’s black box to let publishers model how their content gets surfaced in AI answer engines.
CNN builds in-house agent infrastructure as it prepares for AI-driven media trading
In Q3, it plans to test one or two properties to see how they’re interpreted by LLMs, before turning in Q4 to buyer behavior and whether budgets are being allocated toward agent-to-agent trading experiments.