- SEM Ascendant: Search engine marketers, with their results-oriented mindset and their understanding of data, are poised to take over advertising. AdAge
- Caveat Networker: When it comes to data privacy and Facebook, users need to take more responsibility for their own data instead of “shooting the messenger.” The Register
- Data Runs on Money: Big data can help businesses run more efficiently, but the issue is getting enough investments to develop the necessary technology to harness this data. GigaOm
- Petabytes Are Tiny: According to a report from the President’s Council of Advisors on Science and Technology (PCAST), we are entering the Zettabyte Age and every Federal agency needs a big data strategy. PR Newswire
- Segmentation 2.0: In our Information Age, traditional segmentation practices are becoming obsolete; however, it is the technology and the constant flow of information that characterize the Information Age that also make new segmentation practices necessary and possible. HBR
Trending in
Most Read
More in Media
Inside The Daily Mail’s creator-led content playbook
March 27, 2026
Inside the structure, strategy, and metrics of the Daily Mail’s creator-led content push.
Media Briefing: Overheard at the Digiday Publishing Summit, March 2026 edition
March 26, 2026
With no sign of search traffic returning, publishers are doubling down on subscriptions to build direct reader revenue — but it’s not easy.
People Inc.’s Jon Roberts on the AI licensing boom – and the revenue lag
March 25, 2026
People Inc’s Jon Roberts discusses the boom in AI content licensing marketplaces — and the revenue that could materialize for publishers.