- SEM Ascendant: Search engine marketers, with their results-oriented mindset and their understanding of data, are poised to take over advertising. AdAge
- Caveat Networker: When it comes to data privacy and Facebook, users need to take more responsibility for their own data instead of “shooting the messenger.” The Register
- Data Runs on Money: Big data can help businesses run more efficiently, but the issue is getting enough investments to develop the necessary technology to harness this data. GigaOm
- Petabytes Are Tiny: According to a report from the President’s Council of Advisors on Science and Technology (PCAST), we are entering the Zettabyte Age and every Federal agency needs a big data strategy. PR Newswire
- Segmentation 2.0: In our Information Age, traditional segmentation practices are becoming obsolete; however, it is the technology and the constant flow of information that characterize the Information Age that also make new segmentation practices necessary and possible. HBR
Trending in
Most Read
More in Media
Time has started serving ads to AI bots
July 30, 2026
Time is selling ads targeting AI bots, betting that markdown pages will make its content (and advertisers) more visible in AI search.
Media Briefing: Threatening to quit Google’s crawlers is just publishers’ new hope
July 30, 2026
Bold Call: Google’s AI era is fueling fresh calls for publishers to cut off access to their content, but dependence on search still holds most back.
Kai Cenat’s Streamer U was a ‘masterclass’ for brands looking to tap content creators
July 27, 2026
The creator bootcamp brought in big brand partnerships and big engagement metrics, which could bring more brands to the streaming sponsorship table.