Short Take: Babies Take Over Facebook

Facebook is pushing further into the live video business — with the help of babies.

On Tuesday (Nov. 15) at 6:30 Facebook will host BabyCenter Live — a live video event produced by BabyCenter and sponsored by Sprout Organic Baby Food, which will feature parenting experts, celebrity chefs and mommy bloggers.
BabyCenter is planning several installments of BabyCenter Live. Among the guests scheduled to appear during the debut event are celebrity chef and father of three Tyler Florence, and BabyCenter’s Momformation food blogger Lindsay Weiss. Florence and Weiss will attempt to cook a healthy Thanksgiving meal suited for babies and toddlers.
https://digiday.com/?p=1643

More in Media

Inside The New York Times’ plans to correlate attention levels to other metrics

There’s a lot of buzz around attention advertising right now, but The New York Times is trying to stay grounded even as it develops its own plans.

Why publishers are preparing to federate their sites

The Verge and 404 Media are exploring the fediverse as a way to take more control over their referral traffic and onsite audience engagement.

Why publishers fear traffic, ad declines from Google’s AI-generated search results

Some publishers and partners hope for more transparency from Google and other AI companies related to AI-generated search.