Digiday AI-Powered Planning Strategies:

Join us on July 30 in NYC for a breakfast & panel

APPLY TO ATTEND

Apocalypse now?: NYSE, WSJ outages spook Twitter

Well, we had a good run.

This morning, the New York Stock Exchange halted trading because of a “technical issue” that knocked the markets offline. To make matters even more frightening, the Wall Street Journal’s homepage became inaccessible moments after, adding to an already-hectic morning that all started with United Airlines temporarily halting flights because of a “network connectivity” issues.

All of this happened before noon Eastern Time, not to mention Greece’s own economic meltdown and the fact that China’s stock market is in free fall. Pandemonium spread rapidly on Twitter — along with not a few jokes about these being the End of Times.

Although brands haven’t yet activated their real-time units to chime in on the conversation, everyone else on Twitter is wringing out their final few jokes before the universe collapses.

With additional reporting by Rachel Raudenbush

More in Media

WTF is LLM honeypotting?

Publishers and ecommerce brands under siege from AI crawlers are starting to fight back with an old security trick updated for the LLM era: “LLM honeypotting.” 

Why a once-anonymous creator unmasked herself to build a bigger media brand 

Kristi Cook used to YouTube anonymously. Once she revealed her face, her account became wildly popular.

Creators are crashing through Hollywood, but there’s a ceiling

Hollywood is tapping creators for hit horror films, unique IP, and cameos, but there are limits to their star power in its current state.