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Media Buying
Navigating Economic Instability
Magna 2023 forecast paints a resilient U.S. market, thanks to retail media and streaming
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Agency Culture
How agencies are shaping the future of DEI beyond their own walls
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Media Buying Briefing: How Traction evolved into a marketing accelerator, and what that means
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Evolving Agencies
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How Netflix could up the ante for advertisers as it explores solutions to its ad tech conundrum
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Digiday Media Buying Summit
Unresolved issues take center stage at the spring Digiday Media Buying Summit
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With developer APIs for ChatGPT and Whisper, OpenAI is opening the floodgates with a familiar playbook
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Evolving Agencies
Stagwell outpaces the other holding companies in growth, thanks to ‘digital Wheaties’
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Media Buying Briefing: Holding companies and attention metrics, a KPI or a currency?
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