Cyber Week Sale:

Save 50% on a 3-month Digiday+ membership. Ends Dec 5.

SUBSCRIBE

The definitive guide to what’s in and out in ad tech in 2022

More in Marketing

In Graphic Detail: CMOs at a crossroads of power and proof

CMOs are closing out another year defined by churn and shifting ground.

instagram eyes

As Black Friday nears, fake apologies from brands are all over Instagram

Brands have taken to social media in advance of Bliack Friday to ask followers for forgiveness. The catch: They’re apologizing for their products being too good.

Amid economic pressure, brands usher in Black Friday by trimming deals

While some companies are touting “bigger than ever” discounts for Black Friday and Cyber Monday, others are dialing back deals.