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Member Exclusive
Pitch deck: How Amazon is selling ads on Prime Video to advertisers
January 29, 2024
Third-Party Cookie Primer
How IAB Tech Lab aims to calm concerns around Google’s Privacy Sandbox
January 29, 2024
Brands in Culture
Billboard pours its first tequila brand partnership with Tres Generaciones
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Third-Party Cookie Primer
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Life Beyond the Cookie
In rocky digital advertising landscape, advertisers reconsider direct mail
January 26, 2024
The Confessions
Confessions of a media buyer on ‘shake up of rep support’ as platform spend asks get ‘aggressive’
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Gaming & Esports
Why Twitch’s push to woo publishers is facing challenges in 2024
January 25, 2024
The Creator Economy
Social platforms become ‘marketing engines’ as creators look for direct deals to earn money
January 24, 2024
Marketing on Platforms
Is 2024 TikTok’s most challenging year yet?
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Marketing Briefing: As influencer marketing RFPs mature, measurement, attribution and emerging trend strategies come into focus
January 23, 2024
Life Beyond the Cookie
‘There is movement now’: Advertisers cautiously step into Google’s Chrome’s cookieless era with the Privacy Sandbox
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Third-Party Cookie Primer
WTF are private state tokens in Google’s Privacy Sandbox?
January 22, 2024
Special Projects
Special report: The 2024 Notebook
January 22, 2024
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