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Fox’s final offer to advertisers: $500K for a :15 ad during the Super Bowl — on Tubi
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Marketing
Marketing
Viewpoint: Marketers need to earn consumers’ trust when it comes to surveys
June 7, 2018
Marketing
How PayPal is targeting the ‘underserved’ market
June 6, 2018
Marketing on Platforms
Inside Wonderful Agency, The Wonderful Co.’s in-house shop
June 5, 2018
Retail Revolution
Club Monaco turns to in-store pop-up shops to diversify its retail experience
June 5, 2018
Publishing in the Platform Era
Introducing 2018’s Digiday Changemakers, honoring those modernizing media and marketing
June 5, 2018
Marketing on Platforms
Musical.ly is quietly starting another big advertising push
June 4, 2018
Brands in Culture
Why Nestle Waters chose WWE for a family-focused campaign
June 4, 2018
The Confessions
Confessions of a digital agency exec: Marketers are shifting GDPR liability to agencies
June 1, 2018
Marketing on Platforms
Grey Goose takes a TV approach to distributing new branded show with Group Nine and Oath
June 1, 2018
Agency Culture
Overheard quotes, matching outfits and soup: The best of offbeat agency Slack channels
June 1, 2018
Member Exclusive
The Rundown: Martin Sorrell’s new path is littered with obstacles
May 31, 2018
Marketing on Platforms
Instagram runs problematic ads but avoids scrutiny
May 31, 2018
Agency Culture
‘Big agencies are more mechanical’: Why Popchips is trading its big agency for a small one
May 31, 2018
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