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TikTok’s confirmed U.S. deal still leaves unanswered questions
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SHAPING WHAT’S NEXT IN MEDIA
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Marketing
Brands in Culture
As AI reshapes search, Zola turns to creators to meet Gen Z where they scroll
June 6, 2025
Evolving Agencies
The case for and against… agencies making transparency their selling point
June 6, 2025
Managing Through Crisis
Madison and Wall’s Brian Wieser warns: the U.S. ad market is up, but the cliff’s still there
June 5, 2025
Generative AI
WPP Media launches its ‘Manhattan project’ tech solution into a crowded AI market
June 5, 2025
Brands in Culture
Why Oatly’s marketers prefer cultural signals to focus groups
June 4, 2025
Marketing on Platforms
TikTok insists to advertisers that it’s a full-funnel platform, not just an entertainment app
June 3, 2025
Digiday @ Cannes
‘A conscious decision’: Agencies still choose to go to Cannes amid economic uncertainty
June 3, 2025
Retail Media Rewritten
Ad revenue grows at Target as Roundel stays insulated from broader retailer struggles
June 2, 2025
Member Exclusive
Pitch deck: Here’s how Amazon has been selling its DSP so far this year
May 30, 2025
Marketing in Sports
Amid sports marketing’s gold rush, some brands are targeting niche fan communities
May 30, 2025
Retail Revolution
Startups try to make smart bets with marketing budgets ahead of a potentially volatile summer
May 30, 2025
Agency Culture
The Rundown: What Droga’s move at Accenture Song means for a creative group in flux
May 30, 2025
Member Exclusive
Digiday+ Presents: Ask Our Editors on Google trial outcomes, M&A activity
May 30, 2025
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