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Marketing
The Confessions
Confessions: How an indie agency’s over-reliance on AI drove it out of business
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Why Ace Hardware believes its RMN can be a late-stage competitor — without ‘homegrowing anything’
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The Programmatic Marketer
The Trade Desk’s redefinition of supply paths ripples across ad tech
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Generative AI
Is AI undermining agencies’ client relationships or reinforcing agencies’ roles?
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WTF Series
WTF are AI agents? (video update)
August 25, 2025
The Creator Economy
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The Creator Economy
What Blue Apron’s move to in-house its influencer marketing strategy says about the creator economy
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AI Revenue Generation
Inside Estée Lauder’s $14 billion reset: AI, brand trouble and a travel retail retreat
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Brands in Culture
Ignoring political noise, TikTok works to shore up place in organic social hierarchy
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Retail Media Rewritten
Walmart finds its cushion in advertising as tariffs bite
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The Creator Economy
Marketers increasingly pressured to show their creator spend is worth it — with harder metrics
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Brands in Culture
Target’s next CEO shares his 3 top priorities in returning to growth
August 21, 2025
Generative AI
Media agencies scrutinize paid search adjustments amid zero-click signal confusion
August 21, 2025
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