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Agencies look to AI agents for edge, but must fend off brands looking to in-house with the same tech
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Special Projects
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Marketing
Marketing on Platforms
As OpenAI’s ChatGPT ad delivery improves, the doubts it created aren’t so easily fixed
May 26, 2026
Zero-click Future
Google’s latest commerce moves deepen the battle over agentic shopping
May 25, 2026
Retail Media Rewritten
TikTok Shop says sales from U.S. small businesses climbed 66% in 2025
May 22, 2026
Navigating Economic Instability
Walmart warns it may have to raise prices due to fuel costs
May 22, 2026
Marketing on Platforms
OpenAI gives ChatGPT ads a visual upgrade
May 21, 2026
The Business of AI
‘Trust becomes the product’: Marketers grapple with Google’s new suite of AI-powered ad agents
May 21, 2026
The Business of AI
Who owns agentic workflows? Agencies struggle to govern new tools as marketing budgets surge
May 20, 2026
Member Exclusive
Pitch deck: X leans on AI and performance in a bid to win ad dollars
May 19, 2026
The Sports Marketing Playbook
Spirits brands look to sports, sponsorship and celebrity playbook to convert younger consumers
May 19, 2026
The Sports Marketing Playbook
CeraVe taps Carmelo Anthony as ‘head coach’ of its new dandruff campaign
May 15, 2026
Member Exclusive
Digiday Programmatic Marketing Summit May Recap: How marketers are navigating agentic ad buying
May 15, 2026
Member Exclusive
Future of Marketing Briefing: The brands winning at AI started with process not tech
May 15, 2026
The Sports Marketing Playbook
Ally wants influence over women’s sports media deals — not just sponsorships
May 15, 2026
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