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Marketers cautiously resume TikTok spending after shutdown, while some continue enacting ban measures
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Special Projects
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Marketing
Managing Through Crisis
Bridging AI to agility, empathy and purpose will accelerate marketing’s deep consumer and client relationships
October 22, 2020
Marketing
Ahead of the ANA conference, marketers take stock of coronavirus-induced changes to consumer behavior
October 21, 2020
Member Exclusive
Digiday Research: Agency men and women see the big 2020 election issues very differently
October 20, 2020
Marketing on Platforms
‘One of many stages of maturity’: Ad industry welcomes Instagram influencer marketing labeling changes
October 19, 2020
Member Exclusive
‘This could happen to you tomorrow’: Why agencies need to take note of client exits at The Richards Group
October 19, 2020
Future of Work
‘Powerful for industry networking’: With in-person meetings still on hold, ad talent job hunters turn to Twitter
October 16, 2020
Member Exclusive
Why some DTC brands’ Amazon strategies have changed
October 15, 2020
The Confessions
Confessions of a media buyer: Facebook updates have ‘wrecked the ad platform on the backend’
October 15, 2020
The Creator Economy
‘Bring in the younger generations’: Inside Travelers’ influencer marketing strategy
October 14, 2020
Member Exclusive
‘Stop asking for a ‘viral’ anything’: Why Ocean Spray’s successful meme can’t be replicated
October 12, 2020
Member Exclusive
In a crowded holiday advertising market, DTC brands are rethinking their digital strategies
October 11, 2020
Brands in Culture
‘More pressure’ to understand how people are shopping: How Clorox is evolving its DTC strategy
October 9, 2020
Future of Work
‘America’s most complicated Election Day yet’: Why some ad agencies are taking a new approach to time off to vote this year
October 8, 2020
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