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GLP-1 draws pharma advertisers to double down on the Super Bowl
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SHAPING WHAT’S NEXT IN MEDIA
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Marketing
Gaming & Esports
Earnings wrap-up: The gaming industry buckles down for a year of uncertainty
February 22, 2023
Experimental Channels
Advertisers remain committed to Google as TikTok and AI-powered Bing try to become search competitors
February 22, 2023
Member Exclusive
Marketing Briefing: Why marketers and brands like P&G are beefing up first-party data capabilities now
February 21, 2023
Gaming & Esports
Why independent esports media is on the rise in 2023
February 21, 2023
Member Exclusive
Digiday+ Research: Agencies up their Amazon spend, but still don’t spend a lot on retail
February 21, 2023
Beyond Ads
ChatGPT just the start: Here are 10 AI workplace tools that can boost productivity
February 20, 2023
Gaming & Esports
How the owners of that ‘Dumb Ways to Die’ jingle are benefitting from its TikTok virality
February 17, 2023
Beyond Ads
Why the XFL’s comeback is on social media as much as the football field
February 16, 2023
Experimental Channels
Tech-driven marketing strategies pick up as AR/VR and AI become more accessible
February 16, 2023
Member Exclusive
Digiday+ Research: Agencies’ clients heavily favor programmatic over direct-sold for online display ads
February 16, 2023
The Programmatic Marketer
Why SSP consolidation driven by agencies is benefiting the larger SSPs
February 16, 2023
The Programmatic Marketer
The cases for and against The Trade Desk buying Criteo
February 15, 2023
Brands in Culture
From Galentine’s Day to Single’s Awareness Day, Olay, Visible and others look to get more out of Valentine’s Day
February 15, 2023
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