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Marketing
The Creator Economy
Social platforms become ‘marketing engines’ as creators look for direct deals to earn money
January 24, 2024
Marketing on Platforms
Is 2024 TikTok’s most challenging year yet?
January 24, 2024
Member Exclusive
Marketing Briefing: As influencer marketing RFPs mature, measurement, attribution and emerging trend strategies come into focus
January 23, 2024
Life Beyond the Cookie
‘There is movement now’: Advertisers cautiously step into Google’s Chrome’s cookieless era with the Privacy Sandbox
January 23, 2024
Third-Party Cookie Primer
WTF are private state tokens in Google’s Privacy Sandbox?
January 22, 2024
Special Projects
Special report: The 2024 Notebook
January 22, 2024
Super Bowl
Why advertisers aren’t likely to step away from X before the Super Bowl
January 19, 2024
WTF Series
WTF is the Great Negotiation?
January 19, 2024
Member Exclusive
Digiday+ Research: A snapshot of the agency business in 2024 (spoiler: agencies see a rebound ahead)
January 19, 2024
Gaming & Esports
Why 2024 could be the year mobile gaming inventory goes premium
January 18, 2024
Member Exclusive
Research Briefing: Marketers make the shift as Google actually kills the cookie
January 18, 2024
Brands in Culture
Why longtime festival sponsors Acura and Adobe are expanding their Sundance presence this year
January 18, 2024
Gaming & Esports
How BLAST’s Rocket League deal provides a window into an alternate future for esports
January 17, 2024
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