Burberry, in the midst of a massive restructuring, has yet to reap financial benefits from its efforts to right the ship.
On Wednesday, the British fashion house posted another dismal earnings result, this time for its half-year report. Overall revenue slipped another 4 percent to $1.4 billion, while adjusted profits slipped 24 percent to $181 million during the six-month period ending on September 30.
It’s the continuation of a downward trend: Burberry reported its first half trading update on October 18, and revenue was down 4 percent over last year, to $1.4 billion. In 2015, revenue fell 8 percent.
To read the rest of this story, please visit Glossy.
More in Marketing
New partnerships, marketing fuel BNPL’s holiday surge
This holiday season, more brands deployed BNPL services with different payment options beyond the more familiar “pay-in-four” structure.
Pitch deck: How Amazon is recasting Twitch as a core part of its CTV pitch
Amazon is positioning Twitch as a defining asset in its CTV ambitions.
Netflix transforms former mall department stores into experiential venues
The location in Dallas opens this week, and one at the King of Prussia mall near Philadelphia opened last month.