Join us Dec. 1-3 in Nashville for the Digiday Programmatic Marketing Summit
Ireland’s largest bank is looking to build startup talent — and it’s looking beyond Ireland to do it.
Far from its other training spaces in Dublin, Cork, Limerick and Galway, the company last month opened its midtown Manhattan workspace to startups looking to expand to the U.S. market, its first outside the country. Through Startlab NYC, as its known, the bank offers 12 months of free office space combined with networking and mentorship opportunities. The bank’s move mirrors those of other foreign-based banks building innovation labs in New York City — including Deutsche Bank, which opened a lab last month, BNP Paribas and Barclays.
Read the full story on tearsheet.co
Homepage image of Dublin workspace courtesy of Bank of Ireland
More in Marketing
AI boosts discovery but reviews still seal the deal, new research shows
ChatGPT is where 16% of shoppers start looking for products. However, only 9% go there to actually buy something.
Future of Marketing Briefing: Advertisers have more ways than ever to choose a holdco, and free holdcos to choose from
Fewer holdcos, more ways to pick one: inside the changing agency pitch.
Walmart Connect pitches brands directly as it pushes lift studies ahead of holiday ad deals
Walmart Connect is using lift studies to prove ad performance directly to brands ahead of the holidays, signaling a tighter race with Amazon.