Cyber Week Sale:

Save 50% on a 3-month Digiday+ membership. Ends Dec 5.

SUBSCRIBE

Inside Bank of Ireland’s New York innovation hub

Ireland’s largest bank is looking to build startup talent — and it’s looking beyond Ireland to do it.

Far from its other training spaces in Dublin, Cork, Limerick and Galway, the company last month opened its midtown Manhattan workspace to startups looking to expand to the U.S. market, its first outside the country. Through Startlab NYC, as its known, the bank offers 12 months of free office space combined with networking and mentorship opportunities.  The bank’s move mirrors those of other foreign-based banks building innovation labs in New York City — including Deutsche Bank, which opened a lab last month, BNP Paribas and Barclays.

Read the full story on tearsheet.co

Homepage image of Dublin workspace courtesy of Bank of Ireland

More in Marketing

Amid economic pressure, brands usher in Black Friday by trimming deals

While some companies are touting “bigger than ever” discounts for Black Friday and Cyber Monday, others are dialing back deals.

How consumers are using AI to shop in 2025 — by the numbers

AI is reshaping the 2025 holiday shopping journey, from conversational discovery to commerce.

The case for and against AI-driven SEO in the zero-click era

As generative AI reshapes search, marketers debate the value of committing (or overcommitting) to an AI SEO strategy.