Save 35% on an annual Digiday+ membership. Ends June 5.
Fashion is, naturally, all about the haves and the have-nots. And with 2016 behind us and a new year ahead, it’s time to take stock of who’s in the in crowd.
Over the last 12 months, social media tools have jostled for position in brand arsenals, influencers aged and the way we consume our fashion media has changed. For the fashion show, 2016 might go down as the year the lid blew open on decades’ worth of tradition. And 2017 might very well be the year Los Angeles replaces New York City as America’s fashion capital.
Just kidding. To read the rest of this story, please visit Glossy.
More in Marketing
Coca-Cola’s AI-powered José Mourinho campaign could signal a shift in celebrity partnerships
Instead of featuring José Mourinho, the incoming manager of the Real Madrid soccer team, the series will be hosted by Mourinho’s AI clone.
Nest New York brings its fragrance-layering strategy to the U.K.
The fragrance brand is expanding its U.K. presence through e-tailer Cult Beauty, department stores Harrods and Selfridges, and specialty retailer John Bell & Croyden.
Future of Marketing Briefing: How agencies are betting on entertainment to survive
Some agencies are done making ads. Now they want to make hits.