The Glossy guide to what’s in and out for 2017

Fashion is, naturally, all about the haves and the have-nots. And with 2016 behind us and a new year ahead, it’s time to take stock of who’s in the in crowd.

Over the last 12 months, social media tools have jostled for position in brand arsenals, influencers aged and the way we consume our fashion media has changed. For the fashion show, 2016 might go down as the year the lid blew open on decades’ worth of tradition. And 2017 might very well be the year Los Angeles replaces New York City as America’s fashion capital.

Just kidding. To read the rest of this story, please visit Glossy.

More in Marketing

Future of Marketing Briefing: Media measurement is becoming an asset in boardroom theater

Major advertisers spent their quarterly earnings calls talking up media effectiveness efforts to analysts and shareholders this week. It suggests a shift in the way C-suites consider ad spend.

Nike, Lululemon hit with lawsuits alleging deceptive ‘phantom discounts’

In recent weeks, major global brands have been the subject of lawsuits alleging deceptive pricing strategies.

Inside Unilever’s 300,000 creator network: the logistics behind the headline number

Unilever says it works with 300,000 creators, but not all of them play the same role. Agency executives explain what that number means.