Join us Sept. 14-16 in Miami to connect with top publishing leaders
FCB’s holiday-party email to staff: Stupid Fun vs. Responsible Fun
Every industry is being rocked by allegations of sexual misconduct. Agencies aren’t immune.
As The Wall Street Journal previously reported, IPG-owned FCB Worldwide sent a memo to its 2,000-plus employees in North America last week that detailed exactly how they should act at parties during the holidays.
Titled “Holiday Reminder: Stupid Fun vs. Responsible Fun,” the note, signed by worldwide CEO Carter Murray and worldwide chief creative officer Susan Credle, said “Stupid Fun in the workplace” becomes “Regrettable Fun” the next day — which ends up, the note insinuates, in potential harassment issues.
Here’s the full email.
More in Marketing
Ace Hardware adds weather-triggered programmatic ads to retail media strategy
This story was originally published on sister site, Modern Retail. Almost one year into its existence, Ace Hardware’s retail media network, RedVest Media, just announced a slate of new features for advertisers as part of an upfront event last week. The new features include incrementality measurement functions for off-site media; social amplification and influencer marketing […]
How every major platform pays creators
Every platform monetizes creators differently, with varying requirements and audience thresholds, and a propensity for change.
Brands bring the U.S. Open to fans with tennis-themed pop-ups around New York City
Marketers are pulling out all the stops to tie their brands to the U.S. Open, including hosting public pop-ups in other parts of New York City.