What it costs to attend the Cannes Lions

Digiday covers the latest from marketing and media at the annual Cannes Lions International Festival of Creativity. More from the series →

 

The Cannes Lions may have significantly cut prices for delegate badges by as much as 900 euros this year, but on the French Riviera during the festival it’ll still cost you about 17 euros for a café au lait and a croissant.

We asked multiple Cannes attendees across media and marketing to break down what it really costs to attend the festival.

 

 

 

https://digiday.com/?p=291779

More in Marketing

Agencies create specialist units to help marketers’ solve for AI search gatekeepers

Wpromote, Kepler and Jellyfish practices aim to illuminate impact of black box LLMs’ understanding of brands search and social efforts.

What AI startup Cluely gets — and ad tech forgets — about attention

Cluely launched a narrative before it launched a tool. And somehow, it’s working. 

Ad Tech Briefing: Start-ups are now table stakes for the future of ad tech

Scaled ad tech companies need to maintain relationships with startups, when the sector is experiencing ongoing disruption due to AI.