Cannes Briefing: Digiday’s guide to the 2024 Cannes Lions International Festival of Creativity

Digiday covers the latest from marketing and media at the annual Cannes Lions International Festival of Creativity. More from the series →

To receive our daily Cannes briefing over email, please subscribe here.

The 2024 Cannes Lions International Festival of Creativity kicks off on Monday and we’ve been hard at work to put together a guide on everything to expect this year. Please see our coverage below:

— See anything we missed? Let us know: sara@digiday.com.

Digiday in Cannes

If you have time while in Cannes, please consider joining us for the following events:

Monday, June 17

1:55 p.m. Digiday managing editor Sara Jerde will moderate an invitation-only conversation on media’s ad-supported model at Converge rooftop. Consider requesting an invitation.

Tuesday, June 18

7:30 p.m. Digiday editor-in-chief Jim Cooper will host an exclusive, invitation-only dinner with advertising execs at Le Bistrot Des Anges.

Wednesday, June 19

12:30 p.m. Digiday editor-in-chief Jim Cooper will talk about how brands can reach today’s sports audiences in a panel conversation that includes Lara Krug, CMO, Kansas City Chiefs, and Samira Panah Bakhtiar, GM Entertainment & Sports, Amazon Web Services, at Infillion Café at the Mondrian Cannes. Consider RSVP’ing.

Thursday, June 20

9 a.m. Digiday senior marketing reporter Kimeko McCoy will host an invitation-only discussion called “Champions of Diversity: What the industry can learn from your leadership approach” among C-level executives at Le Cirque.

https://digiday.com/?p=546745

More in Marketing

Bold Calls for the back half of 2025

Now’s a good moment as any to take stock —and make a few bold calls about what’s coming next. 

B2B and DTC marketers find themselves on the zero-click search frontline

Zero-click search is collapsing the user journey for brands reliant on Google. How are B2B and DTC marketers responding?

Best Buy, Lowe’s chief marketing officers explain why they launched new influencer programs

CMOs launched these new programs in response to the growing importance of influencers in recommending products.