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Only eight seats remain
for the Digiday Programmatic Marketing Summit, May 6-8 in Palm Springs.
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Marketing
Gaming & Esports
Why Twitch is launching its own Fortnite Creative experience, ‘The Glitch’
September 19, 2024
Retail Revolution
‘There’s a point of diminishing returns’: Why retail media’s reckoning is said to be on the horizon
September 19, 2024
Brands in Culture
Broadcasters and advertisers expected a lot from the Olympics — was it worth it?
September 18, 2024
Gaming & Esports
Why one of the largest Web3 game publishers sees in-game advertising as a path forward
September 18, 2024
Marketing on Platforms
X is on the hunt for more ad dollars at its latest client council meeting
September 18, 2024
Marketing on Platforms
Buyers hope a proposed tariff on Chinese goods will disrupt the Temu and Shein ad blitz and lower Meta CPMs
September 18, 2024
Marketing on Platforms
X claims to advertisers that it has a reach of 570 million monthly active users
September 17, 2024
Gaming & Esports
What Nerd Street’s ‘re-seed’ funding round says about the future of esports
September 17, 2024
Member Exclusive
Marketing Briefing: Why nostalgia marketing can be a crutch
September 17, 2024
Member Exclusive
Pitch deck: How X’s ‘real-time’ factor has become the star of its latest pitch to advertisers
September 16, 2024
Google on Trial
As Google’s antitrust trial intensifies, the ad industry speculates the consequences of a potential breakup
September 16, 2024
Retail Revolution
How Clinique launched on Amazon without cannibalizing sales from its other retail partners
September 13, 2024
The Business of AI
With AI bias still a sticking point for clients, agencies mix human and technical fixes
September 13, 2024
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