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Marketing
Marketing on Platforms
Facebook tests multiple brands in a single ad unit
October 22, 2018
Member Exclusive
‘You need a platform you can trust’: How Shopify is pitching itself to Amazon-wary DTC brands
October 22, 2018
Retail Revolution
For the holidays, Chubbies is using mobile ads to get customers to shop in store
October 22, 2018
Marketing on Platforms
Jagermeister turns to Snapchat for Halloween push
October 22, 2018
Retail Revolution
AmEx and PayPal are working together to expand their merchant network
October 19, 2018
Agency Culture
‘Cool enough, but not too hip’: The definitive oral history of Balthazar
October 19, 2018
The Confessions
‘Thinking it could happen to you is really scary’: Confessions of a young ad agency staffer on layoffs plaguing the industry
October 19, 2018
Marketing on Platforms
Media buyers (again) shrug off Facebook’s latest video metrics screwup
October 19, 2018
Retail Revolution
How MeUndies is using a membership model to grow its business
October 19, 2018
Glossy
In effort to compete with Net-a-Porter, 24 Sèvres new campaign goes global
October 19, 2018
Marketing
GroupM: YouTube’s better at brand safety, but still has a ways to go
October 18, 2018
Member Exclusive
Amazon dangles advertising incentives in push for Amazon-exclusive brands
October 18, 2018
Brands in Culture
Citi’s Jennifer Breithaupt: People are turning away from traditional advertising
October 18, 2018
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