Secure your place at the Digiday Publishing Summit in Vail, March 23-25
The Internet has given rise to some creative resumes over the years. There was the Google search resume, the parent pitch, the human Amazon product listing and the “lost passport” gambit.
But this effort from current Fox News designer Robby Leonardi might be the best we’ve seen yet. Taking cues from a platform-style video game like Super Mario, the one-page interactive resume has visitors control “super” Robby trudging through a beautifully illustrated world, touring his skills, experience, and interests along the way.
The site has caught the attention of various marketing and technology pros, too. “We need to break this kid out of Fox News ASAP,” tweeted Robert Stephens, GeekSquad founder and former Best Buy CTO. “1UP” added Deep Focus CEO Ian Schafer, using a Super Mario reference.
Describing it doesn’t do it justice, so go check it out for yourself at RLeonardi.com
More in Marketing
In graphic detail: How Anthropic’s Pentagon refusal is paying off in downloads, brand trust and enterprise deals
OpenAI’s Pentagon deal seemed to spark uproar among its users, many of whom were against it. Anthropic’s refusal to agree to the terms was seen by users as the more trustworthy alternative.
How AI could disrupt retail media’s $38 billion search ad market
ChatGPT and other AI chatbots could divert shoppers from retailer sites, putting the $38B retail search market at risk.
‘Brand safety is moving from fear to curiosity’: Zefr’s Raddon on content-level accreditation – and what it exposes about the industry
The threat is no longer a discrete piece of bad content that a keyword list or a domain block can catch. Its volume.