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2024 in review: A timeline of the major deals between publishers and AI companies
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Future of TV
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Tim Peterson
Tim Peterson
Future of TV
Why media companies are shifting their attention from Facebook to YouTube
Future of TV
With an eye on TV ad budgets, YouTube debuts search-based video ad targeting
Future of TV
How podcaster Gimlet Media is targeting Hollywood
The Programmatic Publisher
Inside BuzzFeed’s pivot to programmatic advertising
The Programmatic Publisher
The New York Times has folded its programmatic sales team into its larger ad sales org
Marketing on Platforms
Facebook’s branded content program loses its luster
Marketing on Platforms
Facebook pitches brand-safe video ad buys for $750,000, but lack of control irks buyers
Publishing in the Platform Era
Despite subsidies disappearing, some publishers see hope for Facebook Live post-algorithm change
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