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AI ‘girlfriend ads’ are fueling a new wave of MFA sites
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Tim Peterson

Tim Peterson

Tim Peterson

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    Future of TV Briefing: What publishers have to offer creators

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    Why The Guardian’s first reader-facing AI product isn’t a chatbot

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    Future of TV Briefing: WTF is the DASH TV universe study at the center of the latest Nielsen drama?

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    What happens when agency execs negotiate against AI agents

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    Future of TV Briefing: How Netflix is shaking up the upfront deal model

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    Future of TV Briefing: OpenX adds attention targeting for CTV ads backed by TVision

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    Future of TV Briefing: How Paramount’s and Warner Bros. Discovery’s ad tech stacks stack up

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    Future of TV Briefing: Netflix’s in-house ad platform launch has led some advertisers to double spend

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    Future of TV Briefing: WTF is server-guided ad insertion?

  • The Business of AI

    AdCP vs. IAB Tech Lab: Inside programmatic advertising’s agentic AI standards showdown

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    Future of TV Briefing: CTV identity matches are usually wrong

  • A red-toned GIF of a TV screen with shifting static in pink, yellow, and red, representing the evolving landscape of biddable CTV and its dynamic, data-driven ad opportunities.
    Member Exclusive

    Future of TV Briefing: How AI agents prime TV advertising for ‘premium automation’

  • The Business of AI

    Inside NBCUniversal’s test to use AI agents to sell ads against a live NFL game

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