Tim Peterson

Tim Peterson

Tim Peterson

  • The Creator Economy

    ‘Walt Disney is not Mickey Mouse’: The modern creator career path, from full-time to founder

  • TV with dollar sign representing balancing multichannel tv advertising to create revenue.
    Member Exclusive

    Future of TV Briefing: A preview of Digiday’s CTV Advertising Strategies event

  • Member Exclusive

    Future of TV Briefing: TV is YouTube’s top screen — except when counting views and among Gen Z viewers

  • The Creator Economy

    YouTube vs. TikTok vs. Instagram: What Gen Z really watches in 2025

  • Member Exclusive

    Future of TV Briefing: YouTube gives a peek at how its recommendation algorithms work

  • Business of TV

    How TikTok’s ‘The Secret Lives of Mormon Wives’ landed on Hulu, with Select Management Group’s Danielle Pistotnik

  • Member Exclusive

    Future of TV Briefing: Upfront ad buyers debate the value of out-of-home viewership

  • WTF Series

    WTF is sell-side decisioning?

  • An illustration of a red ruler standing upright next to stacks of coins increasing in height from right to left, symbolizing growth and measurement. The background is green with a simple, minimalist design.
    Member Exclusive

    Future of TV Briefing: The upfront measurement currency changeover will prolong the market and affect how ads are priced

  • Member Exclusive

    Future of TV Briefing: A Q&A with Michelle Khare on why YouTube creators are contending for Emmys

  • Member Exclusive

    Future of TV Briefing: How Amazon and Google are trying to undercut The Trade Desk’s CTV ad business

  • Generative AI

    How Google is adapting its traditional search ads for AI Mode and AI Overviews, with Google’s Dan Taylor

  • A red-toned GIF of a TV screen with shifting static in pink, yellow, and red, representing the evolving landscape of biddable CTV and its dynamic, data-driven ad opportunities.
    Member Exclusive

    Future of TV Briefing: How flexibility could funnel more upfront dollars to Amazon & Netflix this year

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