Tim Peterson

Tim Peterson

Member Exclusive

Future of TV Briefing: TV is YouTube’s top screen — except when counting views and among Gen Z viewers
The Creator Economy

YouTube vs. TikTok vs. Instagram: What Gen Z really watches in 2025
Member Exclusive

Future of TV Briefing: YouTube gives a peek at how its recommendation algorithms work
Business of TV

How TikTok’s ‘The Secret Lives of Mormon Wives’ landed on Hulu, with Select Management Group’s Danielle Pistotnik
Member Exclusive

Future of TV Briefing: Upfront ad buyers debate the value of out-of-home viewership
WTF Series

WTF is sell-side decisioning?
Member Exclusive

Future of TV Briefing: The upfront measurement currency changeover will prolong the market and affect how ads are priced
Member Exclusive

Future of TV Briefing: A Q&A with Michelle Khare on why YouTube creators are contending for Emmys
Member Exclusive

Future of TV Briefing: How Amazon and Google are trying to undercut The Trade Desk’s CTV ad business
Generative AI

How Google is adapting its traditional search ads for AI Mode and AI Overviews, with Google’s Dan Taylor
Member Exclusive

Future of TV Briefing: How flexibility could funnel more upfront dollars to Amazon & Netflix this year
Business of TV

An Upfront Week recap and upfront market preview with Horizon Media’s David Campanelli
Business of TV

Agency execs expect sports to push the upfront’s pace, pricing with up to double-digit spending increases

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