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As agencies push agentic media future, execs work to ward off client rogue fears
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Tim Peterson

Tim Peterson

Tim Peterson

  • Member Exclusive

    Future of TV Briefing: Hispanic TV-and-streaming viewership in 4 charts

  • Marketing on Platforms

    OpenAI’s measurement gaps are keeping ChatGPT ads budgets at test level

  • Member Exclusive

    Future of TV Briefing: TV ad industry’s measurement currency frustrations hit (another) boiling point

  • Member Exclusive

    Digiday Publishing Summit September 2026 Recap: How publishers are rebuilding for the post-search era

  • Member Exclusive

    Future of TV Briefing: Inside The Wall Street Journal’s new shows strategy

  • Digiday Publishing Summit

    How Semafor is redefining the head of video role

  • Digiday Publishing Summit

    Axios preps new Axios Direct feeds for AI models, agents as revenue tops 2026 goal

  • TV with dollar sign representing balancing multichannel tv advertising to create revenue.
    Member Exclusive

    Future of TV Briefing: Every major streaming subscription price increase since 2019

  • Member Exclusive

    Future of TV Briefing: Where have all the cord-cutters gone?

  • The Programmatic Marketer

    ‘Frogs in the boiling water’: The Amazon-FTC case and the myth of ad auction transparency

  • Member Exclusive

    Future of TV Briefing: How strong are the fundamentals of the creator economy, really?

  • Publishing in the Platform Era

    5 questions facing advertisers, publishers and creators heading into fall

  • Member Exclusive

    Future of TV Briefing: Which agency team(s) should be responsible for YouTube Shorts?

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