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Tim Peterson

Tim Peterson

Tim Peterson

  • TV with dollar sign representing balancing multichannel tv advertising to create revenue.
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    Future of TV Briefing: How mid-sized advertisers may shape this year’s upfront market

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    Future of TV Briefing: CTV advertisers fail to reach 80% of households

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    Future of TV Briefing: The outlook for outcome-based measurement — and outcome-based buying

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    What now for TikTok creators after the latest ban delay, with Alyssa McKay

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    Future of TV Briefing: Trump’s tariffs are making flexibility an upfront focal point yet again

  • Digiday Publishing Summit

    Challenge Board: Publishers confront AI, Google & more

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    Future of TV Briefing: The programmatic state of play for this year’s TV and streaming upfront market

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    How Dotdash Meredith enlisted OpenAI to boost its contextual ad product, with Lindsay Van Kirk

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    Future of TV Briefing: How sports will hog the ball in this year’s upfront

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    AI-powered paywalls and the Trump Bump: A look inside the state of the publishing business

  • WTF Series

    WTF is IAB Tech Lab’s Ad Creative ID Framework?

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    Future of TV Briefing: Is YouTube TV? (2025 edition)

  • A red-toned GIF of a TV screen with shifting static in pink, yellow, and red, representing the evolving landscape of biddable CTV and its dynamic, data-driven ad opportunities.
    Member Exclusive

    Future of TV Briefing: How TV networks’ streaming and linear ad businesses fared in Q4 2024

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