Seb Joseph

Seb Joseph

Media

‘Reinventing the wheel’: The reality of getting rival agencies to work together
Marketing on Platforms

After stopping ads on Snapchat and YouTube, Captain Morgan focuses on Facebook and Spotify
The Programmatic Marketer

Platform disintermediation of media agencies gains speed
Data Regulation

‘It won’t be business as usual’: How Auto Trader is tackling GDPR
The Programmatic Marketer

‘It makes no sense to run our media business with one agency’: Deutsche Telekom cements its new media strategy
Future of TV

‘We’re not chasing audiences’: Eurosport on its pivot to streaming
Marketing on Platforms

Ad buyers expect Spotify to focus more on ad business post-IPO
The Programmatic Marketer

The state of programmatic advertising, in 5 charts
The Programmatic Marketer

How Duracell is addressing its programmatic problems
Experimental Channels

Ikea wants to consolidate its three mobile apps into one
Marketing on Platforms

Baidu sets up shop in London to drive European expansion
Marketing on Platforms

As some advertisers panic about Cambridge Analytica, Carlsberg sticks with Facebook
Marketing on Platforms

‘We can’t treat startups like an agency’: Diageo’s innovation boss on the dilemma of dynamic creative

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