Ronan Shields

Ronan Shields

Marketing on Platforms

Microsoft shuttering Xandr Invest suggests Big Tech is shrinking from the open web
The Programmatic Marketer

Microsoft Advertising is closing the Xandr DSP, layoffs pending
The Programmatic Marketer

Q1 was a win for The Trade Desk, but bigger tests lie ahead
Digiday @ Possible

At industry conference, Google tries to salvage the Privacy sandbox after U-turn on third-party cookies
Digiday @ Possible

At Possible, generative AI shifts from shiny object to useful tool, but with a long way to go
Life Beyond the Cookie

The industry’s response to Google’s third-party cookie U-turn: ‘endless millions have been wasted’
Life Beyond the Cookie

Google Chrome will now continue to use third-party cookies
Data Regulation

What’s the future of data collaboration platforms?
Member Exclusive

Ad Tech Briefing: Google is ruled as a monopolist for the second time in a year, but what now?
Google on Trial

Judge rules against Google in ad tech antitrust case
Data Regulation

Inside WPP’s $150 million InfoSum purchase
Media Buying

Potential buyers are probing Yahoo’s ad tech assets
The Programmatic Marketer

After the €150 million fine, Apple’s ATT faces its hardest questions yet

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