Ronan Shields

Ronan Shields

Member Exclusive

Ad Tech Briefing: The downstream implications of Publicis Groupe’s $2.2 billion bet on LiveRamp
Upfronts

Why Amazon and YouTube pitched operating systems, not just TV inventory at this year’s upfront
The Programmatic Marketer

By the numbers: Ad tech’s quarter of mixed fortunes
Member Exclusive

Ad Tech Briefing: Accountability in adland’s agentic era?
Member Exclusive

Future of Marketing Briefing: Memes used to be a joke. Now they’re a strategy
Strategizing for the Future

The Trade Desk’s $689M revenue beat is blunted by the departure of CSO Jacobson to OpenAI
AI Revenue Generation

Despite enthusiasm over its ChatGPT tie-up, Criteo’s shares slide on downgraded revenue forecast
Member Exclusive

Ad Tech Briefing: Yahoo pairs with Kochava to pitch ‘agentic’ DSP workflows
Member Exclusive

Media Buying Briefing: Rival trade bodies emerge to contend programmatic’s future
AI Revenue Generation

The Rundown: Google expands AI Max as automation shifts upstream
The Programmatic Marketer

WPP CFO says The Trade Desk operates in a smaller slice of the ad market
Member Exclusive

Ad Tech Briefing: Meta and Pinterest showcase CTV possibilities at ad tech’s Miami jamboree
Business of TV

Pinterest debuts audience extension offering on CTV

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