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AI is turning ad tech into a fight for the brain behind the buy
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8 spots left:
Join us Dec. 1-3 in Nashville for the Digiday Programmatic Marketing Summit
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Mitchell Parton
Mitchell Parton
Retail Media Rewritten
Warby Parker joins brands that have killed home try-on in favor of virtual tests
Retail Media Rewritten
How tariffs have upended the back-to-school season
Retail Media Rewritten
Amazon and Instacart’s former advertising leader is transforming the way Walmart grows
Marketing
Best Buy, Lowe’s chief marketing officers explain why they launched new influencer programs
Future of Measurement
Sam’s Club sees initial success with digital checkout
Brands in Culture
‘I feel disposable’: Confessions of a transgender Target employee after DEI pullback
Business of AI
AI personalization played a bigger role in this year’s Black Friday and Cyber Monday
Retail Media Rewritten
Why retailers like Kroger & Walmart are adding streaming services to their membership programs
Business of AI
How Walmart is evolving its data analytics platform to reflect an AI-driven focus
Business of AI
Brands are cautious about Google and Meta’s generative AI holiday ad push
Gaming & Esports
‘A long-game move’: Why Coach is entering Roblox to win over younger shoppers
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