Krystal Scanlon

Krystal Scanlon

Publishing in the Platform Era

The Guardian moves closer to being a reader-supported business as it launches new cooking app
Marketing on Platforms

Advertisers don’t seem too tempted by Meta putting ads on Threads
Advertising around Politics

Platforms struggle with misinformation and exploitation amid Trump assassination attempt
Marketing on Platforms

LinkedIn is officially rolling out its own AI-campaign tool
Digiday+ Pitch Decks

How NBCU is pursuing ad dollars around this year’s Olympics
Marketing on Platforms

Inside Linda Yaccarino’s first 12-months as X’s CEO
Digiday @ Cannes

At Cannes Lions 2024, TikTok doesn’t talk about a U.S. ban
Digiday @ Cannes

LinkedIn eyes B2C marketers as it looks to increase ad dollars
Marketing on Platforms

While Meta, X step back from publishers, TikTok sees them as an opportunity
WTF Series

WTF is a financial media network?
Retail Revolution

Even financial services businesses want a piece of the ad pie now
Marketing on Platforms

How Snapchat, Meta, Pinterest and Google are eyeing up TikTok ad dollars
Marketing on Platforms

TikTok moves toward ‘performance automation vision’ with latest machine learning ad tools

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