Alexander Lee

Gaming and Esports Reporter

Alexander Lee is a reporter covering gaming and esports for Digiday.

Alexander Lee

Gaming and Esports Reporter

Alexander Lee is a reporter covering gaming and esports for Digiday.

Gaming & Esports

How Overwolf scored $50M in ad sales by serving ads alongside premium games
Gaming & Esports

How the so-called Q5 bump could impact M&A activity in mobile gaming
Super Bowl

Campbell’s Chunky Super Bowl collab with Nickmercs shows why more brands are partnering with influencers over esports orgs
Gaming & Esports

How the layoffs at 100 Thieves underscore esports’ creator-executive leadership problems
Gaming & Esports

Cómo podría afectar la recesión al gasto metaverso de las marcas
Gaming & Esports

How the recession could impact brands’ metaverse spending
Gaming & Esports

How EA plans to compete with Fortnite and Roblox in the metaverse
Gaming & Esports

Why acquisitions could be the inevitable future for embattled in-game ad companies
Gaming & Esports

Governments around the world are changing their policies to support esports
Gaming & Esports

How gaming companies like Ubisoft want to expand screen adaption after the success of HBO’s The Last of Us
Gaming & Esports

Why a declining economy could spur increased M&A activity in the mobile gaming industry
Gaming & Esports

Why the gaming industry might not be as recession-proof as once believed
Gaming & Esports

Why athletes like the NBA’s Kevin Durant are aggressively investing in the creator economy

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