Media
Frequency management is capping CTV ad spend
Experts assert that buyers don’t have to accept trade-offs when it comes to merging ad tech and TV.
21 hours ago • 4 min read
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News podcasts and ad buyers have yet to see a presidential election year ad spend bump
March 15, 2024 • 6 min read -
Media Briefing: Publishers use proprietary research to pitch prospective advertisers
March 14, 2024 • 9 min read -
European Parliament passes landmark AI legislation with AI Act vote
March 14, 2024 • 4 min read -
Q4’s stasis provided a launchpad for publishers’ Q1 advertising businesses
March 12, 2024 • 5 min read -
AI Briefing: Falling trust in AI poses a new set of challenges
March 11, 2024 • 5 min read -
‘MFA should stand for made-for-arbitrage’: An oral history of the murky made-for-advertising crusade
March 6, 2024 • 1 min read