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How Google took control over online advertising, according to those who watched it happen
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Publishers need direct payments from their audience to complement the difficult ad business.
Modern Newsroom
‘There’s a huge demand’: Why product manager is the new pivotal role at publishers
December 12, 2018
Subscriptions
Quartz’s Jay Lauf: Being completely ad-dependent was never good for anybody
December 11, 2018
Subscriptions
CNN’s Andrew Morse: ‘We need to diversify our revenue model’
December 4, 2018
Subscriptions
How The Washington Post is reorienting for digital subscriptions
November 29, 2018
Subscriptions
The Financial Times is using game mechanics to lower subscriber churn
November 28, 2018
Subscriptions
The Economist CEO is leaving in latest executive departure
November 27, 2018
Subscriptions
‘It’s a relationship’: Why Quartz is leaning on community for its first membership product
November 14, 2018
Subscriptions
From hard paywalls to meters to dynamic paywalls: Why New York Media is taking a flexible approach to subscriptions
November 13, 2018
Subscriptions
To goose subscriber growth, The New York Times plans to try a flexible meter
November 8, 2018
Subscriptions
Axios is on track for $20 million in revenue, ‘outside shot’ at profitability
November 7, 2018
Subscriptions
With no election results, Gannett newspapers edge into the future for their print product
November 6, 2018
Subscriptions
How newsletter publishers re-engage lapsed subscribers
November 5, 2018
Subscriptions
Readers drive 40 percent of Schibsted’s revenue
November 2, 2018
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