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Future of Measurement
Member Exclusive
Media Buying Briefing: Why buyers think VideoAmp has a jump in the alternative TV measurement race
June 5, 2023
Member Exclusive
Digiday+ Research: Extreme pessimism about the end of the cookie levels off among agencies
June 1, 2023
Future of Measurement
Brand, agency execs speak out on Google’s latest cookie-killing plan and cookieless identifier challenges
May 29, 2023
Member Exclusive
Digiday+ Research deep dive: Publishers large and small put their resources into first-party data
May 26, 2023
Member Exclusive
Digiday+ Research: Agencies choose contextual targeting over first-party data in post-cookie era
May 24, 2023
Member Exclusive
Digiday+ Research: Brands make big bet on first-party data as third-party cookie fades away
May 18, 2023
Future of Measurement
Why identity, as a valuable marketing tool, is at a turning point, per new report
May 10, 2023
Future of Measurement
Why advertisers are still waiting on the CTV promised land
April 7, 2023
Content & Commerce
New app launches through Apple hoping to win with ‘zero-party data’ when others haven’t
March 22, 2023
Sponsored
How publishers are building connections with Gen Z and young millennial audiences
March 15, 2023
Sponsored
The marketer’s guide to email optimization
February 24, 2023
Member Exclusive
Marketing Briefing: Why marketers and brands like P&G are beefing up first-party data capabilities now
February 21, 2023
Member Exclusive
The Return of Live Events
January 20, 2023
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