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Indie agencies want The Trade Desk and Amazon DSP to acknowledge their buying power with negotiating leverage
Media
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Future of TV
Special Projects
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Evolving Agencies
Member Exclusive
Future of Marketing Briefing: One more helping, for gluttons still hungry for Publicis and PepsiCo takes
September 11, 2026
Evolving Agencies
‘Certainly a disappointment’: Omnicom CFO’s verdict on losing PepsiCo to Publicis
September 10, 2026
Evolving Agencies
As WPP’s Cindy Rose marks a year as CEO, turnaround is underway but far from certain
August 31, 2026
Member Exclusive
Media Buying Briefing: Linda Boff on the power of independent agencies, and the need for financial discipline
August 31, 2026
Evolving Agencies
Dentsu expands and consolidates its commerce and retail media offering under new leadership
August 26, 2026
Member Exclusive
Media Buying Briefing: How ‘outcomes’ has become the latest term to be overused
August 17, 2026
Evolving Agencies
‘It will take a few years’: WPP CEO Cindy Rose says outcome-based pay is still years away
August 6, 2026
Evolving Agencies
Inside the indie agencies founded by Omnicom and IPG’s former staffers
August 5, 2026
Evolving Agencies
Omnicom CEO: ‘The marketplace hasn’t seen what the cost of this AI is’
July 29, 2026
Member Exclusive
Media Buying Briefing: Why Omnicom merged Mediahub and Hearts & Science
July 27, 2026
Evolving Agencies
As AI automates media work, Omnicom Media is rethinking the agency business model
July 21, 2026
Member Exclusive
Media Buying Briefing: China remains a tough market for holding companies to figure out
July 20, 2026
Member Exclusive
Media Buying Briefing: How Mediasense and other consultancies are girding for a busy second-half
July 13, 2026
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