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What’s really driving Europe’s €131 billion ad boom

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Content & Commerce

Publishers are looking to drive sales of products as a complement to their advertising and subscription businesses.

Content & Commerce

Unilever finds startups can replace some agency tasks

September 19, 2017
Content & Commerce

The NFL takes a Netflix-style approach to fuel its growth in Europe

September 8, 2017
Content & Commerce

Game Digital is looking to esports to turn around retail sales

August 25, 2017
Content & Commerce

Why New York City is key to German giant Bayern Munich’s digital game plan

August 22, 2017
Content & Commerce

‘The future is fewer pieces of content’: A Slack town hall with PopSugar CRO Geoff Schiller

August 18, 2017
Content & Commerce

How Shane Roberts is shaping Fusion Media Group’s commerce content

August 17, 2017
Content & Commerce

NBCUniversal’s Alison Tarrant: ‘The value proposition model has changed’

August 16, 2017
Content & Commerce

‘Do butt clicks count?’: Content marketers sound off on Facebook and ROI

August 16, 2017
Content & Commerce

CMG’s Sally Mueller on content becoming commerce

August 14, 2017
Content & Commerce

How Bustle plans to drive $3.5 million through commerce this year

August 14, 2017
Content & Commerce

How publishers are using back-to-school fever to drive commerce

August 11, 2017
Content & Commerce

Time Inc. launches PetHero in a consumer revenue push

August 7, 2017
Content & Commerce

‘Look for businesses that are ripe for disruption’: A Slack town hall with Domino CEO Nathan Coyle

August 4, 2017

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