Offer extended:
Save 50% on a 3-month Digiday+ membership. Ends Dec 12.
Digiday Programmatic Marketing Summit
Coverage from Digiday’s summit for programmatic leaders.
The case against AI agents for programmatic ad buying
Hallucination and latency are two main reasons against incorporating AI agents in programmatic ad buying, though there’s still a place for AI agents in programmatic workflows.
10 hours ago