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Marketers are keen to use generative AI in ad campaigns, but hidden costs lurk
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    2472 Results for ‘tiktok’
  • Member Exclusive

    Future of Marketing Briefing: AI feels friendlier, agency holdcos act tighter

    October 3, 2025
  • The Creator Economy

    Brands are betting on creators to make their next hit series

    October 16, 2025
  • Marketing on Platforms

    Marketers seem unconvinced of looming TikTok ban but assemble contingency plans just in case

    April 10, 2024
  • Member Exclusive

    Future of Marketing Briefing: L’Oréal builds the data backbone to its creator marketing

    October 17, 2025
  • Marketing on Platforms

    Why Substack offers creators money to transfer their audience to its platform

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    Marketing Briefing: Understanding CMOs’ top priorities ahead of the next Trump presidency

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  • Marketing on Platforms

    Agencies and marketers point to TikTok in the running to win ‘first real social Olympics’

    July 26, 2024
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    Amazon tried to make shopping social. Here’s why it didn’t click

    March 10, 2025
  • The header image features an illustration with a dollar bill that has the Snapchat logo in the center.
    Marketing on Platforms

    Snap eyes growth as TikTok faces uncertain future in the U.S. 

    May 23, 2024
  • The Creator Economy

    Incoming teen social media ban in Australia puts focus on creator impact and targeting practices

    December 6, 2024
  • Member Exclusive

    Future of TV Briefing: TV is YouTube’s top screen — except when counting views and among Gen Z viewers

    July 2, 2025
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    Publishing in the Platform Era

    Publishers not ready to change social media strategies as TikTok ban looms

    May 2, 2024
  • Member Exclusive

    Digiday+ Research: Unwrapping brands’ 2025 holiday marketing strategies

    September 30, 2025
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