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‘Identity is the qualifier for AI’: Publicis’ $2.2 billion LiveRamp deal is a bet that whoever controls the data owns the AI era
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    2612 Results for ‘tiktok’
  • Marketing on Platforms

    TikTok moves toward ‘performance automation vision’ with latest machine learning ad tools

    May 22, 2024
  • Member Exclusive

    Digiday+ Research deep dive: TikTok is getting even more marketing spend from brands and retailers

    March 22, 2024
  • The Creator Economy

    Brands hire Gen X and boomer influencers as the ‘power of the silver influencer’ rises

    March 7, 2025
  • Member Exclusive

    Future of TV Briefing: TV is YouTube’s top screen — except when counting views and among Gen Z viewers

    July 2, 2025
  • Marketing on Platforms

    TikTok, Snap offer influencer agencies access to data and creators to gain competitive advantage

    August 12, 2024
  • Modern Retail

    The chance to win the holiday marketing season has already come and gone, per Traackr’s holiday report

    November 21, 2025
  • Member Exclusive

    Future of Marketing Briefing: AI companies are staffing up for a reputation fight

    January 23, 2026
  • Member Exclusive

    Future of TV Briefing: The 2025 glossary

    August 27, 2025
  • The Creator Economy

    In Graphic Detail: Here’s what the creator economy is expected to look like in 2026

    December 5, 2025
  • Member Exclusive

    Future of Marketing Briefing: Kimmel, Google, TikTok: three fault lines in a broken ad economy

    September 26, 2025
  • Member Exclusive

    Future of Marketing Briefing: A cynic’s guide to the most transparent dispute in programmatic history

    March 27, 2026
  • Marketing on Platforms

    Why Substack offers creators money to transfer their audience to its platform

    March 24, 2025
  • Marketing on Platforms

    TikTok joins the AI-driven advertising pack to compete with Meta for ad dollars

    October 7, 2024
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